What do your e-commerce returns tell you? Product return rates have long been measured across internet sales, mainly because returns can indicate an issue with website content, customer service or even product expectations. But what if your returns are being caused by something much simpler?
Reduce Returns and get Customer Satisfaction.
Make Packaging Count.
A recent study by Barclays of internet sales returns, indicates that products are being returned at a rate of 30% and even higher, depending on the product.
In an ever growing competitive online market, customers hold all the cards.So, retailers need to analyse why so many goods are being returned and what their main issues are with it. If you’re reading this, then, you most probably understand that consumers like their goods to arrive in good condition. Smashed packaging, ripped bags, products rattling around inside boxes, imply that goods could be damaged. If care hasn’t been taken with the packaging, what does that say about the product being sold or the attitude of the seller? Put simply it doesn’t matter how good your product is, if the packaging doesn’t reflect it, consumers will be put off.
Don’t let your packaging let you, your product and your customer’s down.
Here at allpack® our services can assist in reducing those returns:
*Our process intelligence will save you money, give you efficient quality packaging and produce less waste, which is harmful to the environment.
*Our bespoke design service will elevate your brand, making your product more desirable to consumers. You can be involved every step of the way in the design process, so you get a product and packaging suitable for you and your consumers.
*We are experts in void fill packaging and outer packaging, selling equipment to support your business. Air bags, foam, chips, cardboard or mail bags….take your pick!
*Our range of consumables means that you don’t have to compromise on fulfilling your packaging needs, especially when our goods can be bulk bought, carry quality standards and are bond marked.
So, if you want to have fewer returns, more satisfied customers and elevated product status, allpack’s® range of services could be just what you’re looking for.
So what are you waiting for? Allpack® have all the answers that could help you break free from ‘serial returners’ and regain control of your e-commerce operation.
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